Tips on Customizing Logo Lanyards for Maximum Visibility and Durability

Lanyards are a popular accessory nowadays. Apart from being able to adapt themselves to a variety of looks, lanyards are also great marketing materials. With their long, wide straps offering great visibility for any logo or brand name (along with their many and varied uses), this comes as no surprise.

There is a great selection of opportunities where lanyards can be used, Schools and corporations prize custom logo lanyards for their contribution to uniformity. Charitable organizations and prominent brands rely on the high visibility that lanyards give their trademark logos. Concert and athletic event organizers use lanyards for security purposes, as well as a means of quick identification for event participants.

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Still, to get the maximum benefits out of logo lanyards, there are some considerations to be made. Since not all lanyards are made the same way (i.e., with some having more visible and noticeable logos than others), clients who commission lanyards for their brand or company might benefit from observing the following tips:

Choose the right fabric or material for the lanyard :

Logo lanyards that are made of cotton or polyester fabrics are usually the best option. Cotton or polyester absorb and retain the ink from the silkscreen-printing process better than plastic or vinyl does. This means that company or school logos generally show up better on cotton or polyester lanyards, and are more likely to retain their shape and detail as compared to logos that are printed on plastic or vinyl lanyards. Another bonus for cotton or polyester lanyards is that the client can choose from a wider array of logo imprinting methods, such as silkscreen-printing, embossing, or weaving.

Choose the best method for imprinting the logo onto the lanyards :

The most common method for customizing lanyards is silkscreen printing, which involves using a mesh fabric and a stencil to paint a design onto the lanyard fabric. This method is great for intricate logos since the stencils used in the silkscreen process are patterned after the actual logo.

One drawback of the silkscreen process is that the print can fade over time, especially if the lanyard is regularly exposed to harsh elements such (e.g., extreme weather). Also, certain details of the company logo, especially the more intricate ones, can be rubbed off the lanyard fabric in case the wearer includes the lanyard in the laundry.

For companies that want heavy-duty and durable logo lanyards, the best option is to go for a woven lanyard. Woven lanyards are made by weaving the threads of the lanyard material so that they form the company logo or trademark. Since the logo or trademark in this case is practically built in to the actual lanyard as opposed to it being printed, it is less likely to chip off or fade.

Another durable alternative to silkscreen printing is embroidery. As with woven lanyards, colored threads rather than ink are used in the logo imprinting process. The difference, however, lies in the fact that the company logo is stitched onto the lanyard fabric so the design is on top of the fabric (as compared to woven lanyards where the design is part of the actual fabric).

If possible, choose a simple logo for the process or simplify the existing one:

While woven and embroidered lanyards are the most durable option, they are not always the most appropriate. Companies that have complicated logos (i.e., those with highly-detailed symbols or fonts on their logos) are usually discouraged from choosing the woven or embroidered option since it is very difficult for weaving or embroidery machines to replicate such intricate detail on a much smaller scale.

Author Bio:
landyard Logo lanyards that are made of cotton or polyester fabrics are usually the best option. Cotton or polyester absorb and retain the ink from the silkscreen-printing process better than plastic or vinyl does.

Using Social Media in Selling Real Estate Properties

Real estate is a booming industry and most real estate agents have the best marketing skills. For years, these agents relied on offline listings and personal encounters with their clients. In this day and age, brokers maximize the use of social media to attract more buyers. This is a less costly and more effective way of marketing real estate properties.

If you’re a new real estate agent, here are tips you can use on maximizing the sales potential of technology:

1.Engage with your prospective clients

Social MediaUsing social media just to broadcast your material isn’t enough. Immerse yourself in the market and personally engage with your clients through different social networks. Use proper hashtags and catchy titles to reel in the type of buyers you are aiming for. One thing to keep in mind though; do not to create spam by just posting links to your real estate listings. The key is to be part of the conversation.

2.You are the selling point

When you’re posting on social media, be sure to be yourself. Find something unique that would attract clients and just be you. Being real and being human is what makes you more attractive to potential clients. You are not just marketing your property but you are also marketing yourself. Once you sell yourself to your potential client, marketing of your property will be easy.

3.Videos

Making or sharing videos on real estate would help a lot. Videos reach a lot of people and are easier to market. People living a fast-paced life would rather watch a two-minute video than spend time looking at photos and reading long texts. You have to keep in mind that your video should always contain vital information about your listing and about yourself as a broker. Find the selling point of your property and use that angle to attract potential buyers. It’s always about the content.

4.Follow the 80-20 rule

This is the most effective social media strategy used by various social media marketers. The 80-20 rule basically means, 80% of your content should be about your customers. Your content must be able to pique their interest or solve a problem they are facing. Focus on things that would help them make better decisions on which property to buy, or provide anything as simple as tips on how to optimize their moving experience. That 80% should be costumer-centric. The remaining 20% is about you, your business, and how you can help be a solution to the problem they are facing. Do not overwhelm your followers with advertising.

5.Traffic

In social media it’s all about the numbers. The more hits you have, you would have a higher the probability of getting ready-to-buy clients. You can’t attract followers if you just copy and paste promotional content; that is just bland and boring. Your main objective is to put information vital to your potential client’s needs. Make sure your social media account is able to provide your customers with all the data they would need to help them in finding a solution, supply the necessary links and of course, don’t forget your contact information so that they wouldn’t have a hard time reaching you. Don’t leave the page description blank; your bio is essential in connecting with clients.

We live in the new age where all the information we need is available at our very fingertips. Thanks to technology, we are able make our networks grow twice as big. It is all about knowing how to maximize the use of that technology to fit your needs in offering real estate properties.

Touch Of Creativeness: How To Make Some Personalized ID Lanyards

Lanyards made for IDs are very frequent and can be seen and bought in department stores, craft shops and school supplies stores. But for those who want to have a more resourceful and creative lanyard with a personal touch, ID lanyards can be made by hand.

Here’s a guide to some “do it yourself” ID lanyards:
1.Shoelace Lanyard.

The function of shoe laces can extend from feet to neck. Yes, shoelaces can be used as a string for your lanyard. These can be recycled from an old shoe or can be bought at a cheap price. What you’ll need are: scissors, key ring, paper fastener, a rubber stamp or sticker and of course, a shoelace. To do this, put the shoelace inside the key ring and balance the aglet (the ends of the shoelace) and tie it.

To its opposite, attach the paper fastener on an estimated small distance from the key ring. If the paper fastener has an enough space to fill, put either a sticker or a stamp for an additional design. Then put the ID card around the key ring. In a matter of minutes, you can have your own ID lanyard!

2.Duct Tape Lanyard.

LanyardsThis type of handmade lanyard involves no tying or sewing. Why? Because sticking is the main concept of the duct tape lanyard. The materials are: duct tape (preferably those of large width), scissors, a small cutter or hobby knife, key ring, and a plastic ID holder (which can be optional). The duct tape is cut to a desired length, but mostly in 36 inches, the standard length of commercial ID lanyards. Then fold one side of the long duct tape backwards and stick it. Do the same for the other side.

As much as possible, air bubbles should be avoided while sticking the tape. When done, cut the excess of each end using the cutter or the hobby knife. Make a loop by meeting the ends and attach them by sticking a small strip of duct tape. Get the key ring and insert another small duct tape strip. Put it together with the now connected ends of the long duct tape. Now that the key ring is hanging, attach the ID holder to the key ring and now you have your own duct tape lanyard!

3.Fabric Lanyard.

Fabric lanyards are made through the use of any excess cloth as long as it reaches your desired length. Take note that these require sewing skills. To create a personalized fabric ID lanyard, the following are needed: a piece of fabric cloth cut in preferred length, sewing scissors, a key ring and a sewing machine (note that if this is not available, sewing by hand can also be done). To start, fold the cloth backwards in half, then sew it, either by hand or by machine. Make sure that both ends of the fabric are not included in sewing.

After doing so, take the one end, which was not sewn, then open and flip it so that the sewn part can be hidden. This is difficult to do, so you can either use any long, slender object by inserting it while you flip, or you can have a wider sewing area for easy flipping. Now you have the front part of the fabric. Make a loop out of it. Meet the both ends of the fabric, then insert the key ring and sew it again. Insert the ID card on the key ring. Now you have your own fabric lanyard!

A sense of creativeness can be shown through personalized items. It will not only bring out talent, but also the uniqueness of one’s mind. And maybe the key in bringing out this skill is through a simple creation of ID lanyards by hand!

Plain-Lanyards Lanyards are generally used to hold your ID cards in a professional way.It can hold recognizable proof cards, identification holders,electronic devices, even wallets, and labels.

Things that You Should Discuss in Safety Talks

Usually, safety talks are brief discussions about safety hazards present in the workplace. The purpose of these talks is to train employees about the workplace hazards to eliminate, or at least lessen, injuries.

The safety talk can be a supplement to a regular meeting with employees or it can be a meeting out in the field before the employees start their tasks.

Goals of a Safety Talk

During a safety talk, employees would have a venue to air their concerns regarding safety in the workplace. This is a good way to let the management know about the hazards that are within their responsibility and control.

In addition, if employees have knowledge about safety in the workplace, they are likely to work safer as they know how to recognize potential hazards.

There is also a written safety program that needs to be conveyed to all employees in a safety talk.

Safety Topics

The written programs are important elements of a safety training course. They have been created to demonstrate what to expect from the management and employees when it comes to working safely. Every worker must be familiar with programs such as Fire Prevention Plan and Emergency Action Plan. If employees do not know their responsibility, you cannot expect them to work safely. Department heads must consider conducting safety talks about these programs at least once a year.

Aside from written programs, discuss the safety issues that are present in the workplace. Examples may include machinery, work practices, workplace security, trends that may be happening, such as increased number or fall injuries, or anything that might cause an illness or injury.

Elements of a Good Safety Talk

While safety trainings are a legal requirement, it does not mean that you cannot add things or you cannot have fun during the discussions. Companies use templates during their safety meetings because they want something that is simplified so as to be appealing to many industries. However, generic safety trainings about incident reports, inspections, processes, protocols, and safety reports do not guarantee commitment to achieving common safety goals.

sefty talkOften, employees do not commit to a safety program because it is given to them as a set of rules. When you try to impose rules, people look at you like you’re a cop. This is especially true when you discuss incidents, inspections, and processes, and nag about lockouts and personal protective equipment (PPE).

Remember that cops impose rules, but managers build motivation, talent, performance, and ownership. They know that you are already aware of the rules if you are making a living out of it. So employees can become better safety performers, you need to help them strengthen their abilities, not just nagging rules.

Here are some elements of good safety talks and healthy workplace:

•    Accountability – all employees are responsible for their actions. Without accountability, you cannot get the employees to change from putting up with the rules to having an “I got this” mentality. Looking for another person to blame for an action or incident means accountability is not one of your personal values.

•    Teamwork – a good, solidly-performing team compensates for one another. A good team player knows when a teammate is out of position, needs to focus again on the game, needs some back-up, or perhaps needs a timeout. Good teams make these things possible. If you can, get your employees to work in small teams where they would be aware of each other’s habits, strengths, and weaknesses. It is comforting to know your teammates got your back.

•    Respect – self-respect is the foundation of a safe work environment, but respect for your teammates is just as important. You cannot give respect if you do not have self-respect. A workplace that does not have respect is a dangerous work environment. It is easier to show respect for those you care about than those you do not. This is the reason safety talks should include discussions about having solid-performing teams that have respect for one another as both people and workmates.

•    Courtesy – this is also an important element of a good environmental and safety program. This encourages positive actions in the workplace. Courtesy is a precautionary measure – something that you do without being told. It is demonstrated everywhere – your attitude towards other drivers on your way to work, by parking unselfishly in the parking lot, by cleaning up after yourself in the lunch room, and by not being a distraction in the workplace. Courtesy will never be a reason for someone to get hurt. A good way to show courtesy is by speaking up in safety meetings as well as on the job site.

When employees show courtesy and respect in their actions, when they know that they have an important role in a safety team, and when they are accountable for their actions, they will be more vocal about safety, particularly during safety trainings. When employees engage in a safety talk, they will be committed towards a common safety goal.

One way of bringing new flavor to your safety talks is by introducing an outside speaker. A new personality would definitely get everyone’s attention.

talksA good way to show courtesy is by speaking up in safety meetings as well as on the job site. When employees engage in a safety talk, they will be committed towards a common safety goal.

Employee Engagement – Drive for Better Company Performance

Employees have an abundance of knowledge on how it is to work with their company and what the customers are saying about them and their competitors. They know what can be done to boost the company’s risk profile and enhance the company’s customer service, productivity, customer satisfaction, and customer retention, and to increase their profit. They also have a better understanding on how to strengthen their employee engagement since they know how happy or unhappy they are working with the company.

Although most companies know that they need to make developments to be more competitive, a lot of them often fail to notice things that can actually make a difference for their employees, customers, products and services. Employee engagement surveys can help them discover information and perceptions they need from the whole company.

A company’s employees are engaged when they are completely dedicated and enthusiastic about their jobs and their company. Some of the characteristics of engaged employees are:

  • Eager and actually perform to achieve the company’s goal
  • Often go the extra mile, working harder than what is asked of them. They are ready to extend their working hours and focus their talent and intellect to attain success for themselves and the company.
  • Prosper when they work in an optimistic and inspiring corporate environment. Their motivation and eagerness consequently improve the corporate environment.
  • Determined to accomplish goals
  • Dedicated to customers and going beyond customer expectations
  • Know the required results of their work
  • Contribute in special projects
  • Proactive in obtaining solutions to problems
  • Has the initiative to create supportive relationships
  • Ingenious and aspire product and service excellence
  • Communicate well with co-workers and leaders

When measuring employee engagement, the questions on the surveys must be unique to help meet the company’s special needs. Here are some of the topics included:

  • Having resources to perform their tasks
  • Displaying integrity
  • Faith in management’s ability to run the company
  • Support for inventiveness
  • Freedom to make decisions
  • Transparency of communications within the company
  • Maintaining balance between work and personal life
  • Fair treatment from superiors
  • Management’s understanding of what inspires employees
  • Respect for and from superiors
  • Considerations given to suggestions and opinions

programMeasuring an employee’s level of engagement and then making a move to turn up disengaged and moderately engaged employees would considerably boost the overall company performance. Employee engagement surveys assess the engagement levels of employees and offer possible solutions to drive their engagement to much higher levels. These surveys comprise of a broad range of questions to gather extensive data and insights to measure employee satisfaction and engagement. They also provide ideas on how to evaluate the problems within the company and how to fill in the gaps in getting the employees engaged.

These surveys create substantial outcomes and advantages when acted upon based on the conclusions of the survey. The benefits of these surveys include:

  • Recognize opportunities, hidden issues, and possible resolutions
  • Develop employee performance and engagement
  • Enhance employee productivity and employee loyalty
  • Concentrate management’s efforts on matters with the biggest advantage and highest priority
  • Create innovative developments
  • Recognize internal communication issues
  • Recognize causes of poor productivities
  • Improve the culture of teamwork
  • Lessen expensive employee turnover
  • Prevent expensive abuse lawsuits
  • Allow smart risk-taking

employees understandManagement needs to help employees understand their future plans and how these plans would affect the employees as this would go a long way in keeping the levels of employee engagement. Strong relations between co-workers and their leaders are needed to battle any hardships. Leaders must stay positive and see that tough times can be an opportunity to unify the group towards the same goal. They must challenge their employees to develop in their positions while making sure they have strong guidance from their leaders to maintain their motivation.

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